All StoriesCase Study

1640 Tenth Ave, Downtown San Diego, CA

A record sale in a down market — $131,000 above the building's prior high while rates were spiking toward 8%.

+$131K

Above prior building record

Offers in a down market

6 days

First showing to contract

The Challenge

Interest rates near 8% — a 300% jump in roughly 10 months.
Local prices dropping 1%–4% per month at time of listing.
Prior building high was $630,000, set during the summer peak.
Condo had dated bathrooms, mismatched paint, and aging fixtures and trim.

The Strategy

Remodel bathrooms, unify paint, and refresh fixtures using a trusted in-house trade network.
List at $700,000 — $70,000 over the prior record but priced to attract every interested buyer.
List 5 days before the first showing and open with a weekend open house.
Publish to OFFER1 with a direct link in the MLS so agents could submit on a phone from the property.
Trigger 'Set Highest and Best' to auto-counter all offers and surface the top bid once 3+ were in.

The Results

4 OFFER1 bids within 36 hours of the open house, plus 1 lowball email offer.
Final negotiated sale of $761,000 — a new record for the building.
$131,000 above the prior building high, set during peak summer.
6 days from first showing to a record-setting contract, with no offer chaos for the seller.

In their own words

"After interviewing 3 other agents, it boiled down to three things: understanding my situation, use of the OFFER1 platform so I could sell for the highest possible amount, and knowing exactly how to prepare my condo."

— The Seller

"Wow, that was straightforward."

— Buyer's Agent on the Winning Offer

"Its magic is in its simplicity, transparency, and consistency. Once 3+ offers are in, the highest is published so every buyer knows where they stand."

— Listing Agent, Downtown San Diego

The numbers

List price: $700,000
Sale price: $761,000
Prior building record: $630,000
Above prior record: +$131,000
Total offers: 5
OFFER1 offers: 4
Showing to contract: 6 days
Market direction: Declining 1–4%/mo
Rate environment: ~8% / +300% YoY

"Yes, rates are rising. Yes, the climate is different. But buyers are still out there — and if you make the process easy and honest, everyone gets rewarded."

— Listing Agent, Downtown San Diego

Presented by OFFER1 Partner Agent, Listing Agent, Downtown San Diego

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